Brand Management by Rik Riezebos, , available at Book Depository with free delivery worldwide. , English, Book, Illustrated edition: Brand management: a theoretical and practical approach / Rik Riezebos with Bas Kist and Gert Kootstra. Riezebos, H. J. Results 1 – 16 of 16 Brand Management: A Theoretical and Practical Approach by Rik Riezebos and a great selection of related books, art and collectibles.

Author: Nit Moogujora
Country: Madagascar
Language: English (Spanish)
Genre: Art
Published (Last): 19 January 2017
Pages: 217
PDF File Size: 3.29 Mb
ePub File Size: 10.24 Mb
ISBN: 395-2-23872-197-9
Downloads: 83630
Price: Free* [*Free Regsitration Required]
Uploader: Kagall

Brand Management : Rik Riezebos :

Book ratings by Goodreads. Separate different tags with a comma. We can notify you when this item is back in stock. Public Private login e.

Brand Management (English edition)

Criteria for various brand riezbeos Appendix 4: Subjects Brand name products — Management. These 3 locations in Queensland: View online Borrow Buy Freely available Show 0 more links Edition English language edition.

Goodreads is the world’s largest site for readers with over 50 million reviews. We use cookies to give you the best possible experience.


Multipack: Principles of Marketing with Brand Management

A Theoretical and Practical Approach. By using our website you agree to our use of cookies.

Companies became acutely aware of how their brand image could mean the difference between success and failure. Australian Catholic University Library.

It is a must for undergraduates studying specialist marketing degrees or postgraduates and higher degree students”, Richard West, consultant and Visiting Lecturer, Westminster Business School, University of Westminster. Login to add to list. We’re featuring millions of their reader ratings on our book pages to help you find your new favourite majagement.

These 4 locations in New South Wales: Check copyright status Cite this Title Brand management: None of your libraries hold this item.

Description Since the s, brands and the management of brands have attracted an enormous amount of interest. Open to the public ; Visit our Beautiful Books page and find lovely books for kids, photography lovers and more.

A theoretical and practical approach gives insight into this phenomenon, moving from the history of the brand to how to develop, manage and protect brands. Companies became acutely aware of how their brand image could mean the difference riezebs success and failure.


Skip to content Skip to search.

State Library of Queensland. RiezebosBas KistGert Kootstra.

Multipack: Principles of Marketing with Brand Management : Rik Riezebos :

International schedule of classes of goods and services for the registration of brands Appendix 5: These online bookshops told us they have this item: Looking for beautiful books? Table of contents 1 The history of the brand 1. It will also be of benefit to marketing and advertising practitioners and CIM students.

Gardens Point Campus Library. These 10 locations in All: