Para leer al pato Donald. Comunicación de masa y colonialismo (Spanish Edition) – Kindle edition by Ariel y Armand Mattelart Dorfman. Download it once and. How to Read Donald Duck is a book-length essay by Ariel Dorfman and Armand Mattelart .. Both the Spanish title Para Leer al Pato Donald and the literal English title How to Read Donald Duck were chosen in reference to the earlier. Jul 19, The infamous Chilean book by scholars Ariel Dorfman and Armand Mattelart, Para leer al Pato Donald (How to Read Donald Duck), was.

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It sees the Disney comics and their characters as a cultural product and icons, which represent and symbolize a particular vision of the world and a way of life. The narratives of the Disney comics were found to resemble colonial discourses from Europe.

America is presented in the book as a class enemy. It was not only a critique of Disney comics, but a critique of North American cultural imperialism. He felt that this culture had co-opted his identity as a young man.

It is instead a polemical work with a political aim. The writers argued that imperialism was hiding beneath an innocent and wholesome facade. There is no potential dialectic between a father and his son, a mother and her daughter. The works of Walt and his company in film and television were seen as connected to various other fields of study, such as urban planningecological politics, product merchandisingthe formation of the domestic and global policy of the United States, technological innovationand the construction of a national character.

The writers demonstrated the trajectory of Disney comics from the ” metropolis ” of the United States to its satellite states in South America.

“Para leer al pato Donald” Ariel Dorfman, Armand Mattelart. by marco muñoz dromundo on Prezi

According to McClennen, the works manages to draw from the differing areas of expertise of its two co-writers. They argue that the stories reflect the dreams of bourgeoisiewhere men can amass great wealth without having to deal with workers.

Donald is pervertedbecause in his fantasy world there is no sex, and no procreation. The book formerly banned in Chile and threatened by legal action in the U.


How to Read El Pato Pascual: Disney’s Latin America and Latin America’s Disney

Chilean television networks imported much of their content from the United States, with American television being popular in the country. He was after all primarily a film producerrather than a film director. The book assumes that a change in government that has cultural support could result in a radical social transformation.

The songs praised collective mobilization to serve collective needs, and contrasted it to the culture of competitive capitalism and to the material success of individuals. Mattelart argues that his book can be read as an extension of Mythologies. This took place c.

John Berger would later define the work as a handbook for decolonization. This means the concept of the family is destroyed within their context. The Disney comics presented themselves as a harmless fun product intended for consumption by children, while they were actually a powerful ideological tool for American imperialism. The global situation to which Berger praa to was not, however, leeer to the Disney comics. Dorfman was ecstatic and the success of his chosen leader had a profound effect on Dorfman’s life and literary work.

Donald Duck is frequently depicted as bored with his life and dreaming of his next adventure. Nobody is even aware of the identity of any character’s parents.

Tomlinson argues that How to Read Donald Duck is a difficult book to assess. Para leer al pato Donald p. First, change is not an easily achievable apto. A way of life which Allende’s Chile was fighting against, in order to seek “another possible world”. McClennen considers the book to have lder influenced by Dorfman’s optimism about the future of Chile.

The depictions of the characters are, in their view, both sexist and emasculating.

As curators, Lerner and Ortiz-Torres intend to show that Disney cannot be seen as something simply exported to the rest of the Americas, and passively received. A national culture whose importance was at the time promoted, and which extended to other forms of artistic production.

Major support of this exhibition and publication is provided through grants from the Getty Foundation. The entire state had been under the influence of the United States for many years. While Dorfman has revised several of his early ideas since the time How to Read Donald Duck was written, McClennen notes that there have been two constants in all his non-fiction works on similar topics.


Media texts of Western origin have gained a massive presence in other cultures. The accompanying picture was that of a nude woman wrapped in the Flag of Chile. Their mission was to ensure the domination of colonies by their motherlandthe United States.

Carl Barks did not have to submit scripts for approval to his editors and was working with a degree of autonomy from the Disney empire.

It has influenced intellectuals in both Latin America and the world at large. This article’s tone or style may not reflect the encyclopedic tone used on Wikipedia. Inwhen the work was written, Dorfman was less than 30 years old. Dorfman still argues that mass-media culture has negative effects. Further studies and published works have considered the relations between the Disney Company as a corporation, the world economythe imagination of children, consumer culture, and mass marketing.

How to Read Donald Duck – Wikipedia

Elements which Dorfman viewed as “violent undergrowths” in fictional characters were re-examined and he came to realize that they match and accompany the deep-seated tendencies and fears of humanity. Wikipedia articles with style issues from July All articles with style issues Articles that may be too long from July Articles with multiple maintenance issues Pages to import images to Wikidata Articles containing Spanish-language text.

The writers of the book erroneously assumed that the Disney studio controlled both media. It excites the imagination of the dorfma, convincing them that there is an international conspiracy aimed at subjugating them. He soon became actively involved in Chile’s national politics, and worked on the election campaign of Salvador Allende. In other work, the book promotes yet another conspiracy theory to a gullible audience.

They wanted to protect Chile from “the enemy of class structure”.